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A Lesson in "Thinking Outside the Box" Marketing
By Denise Hall (c) 2008
We all know the economy stinks right now. A majority of people
don't have money to spend on very much besides the bare
necessities. As a result, they're looking for ways to earn extra
money to keep themselves afloat.
More and more people are turning to the Internet every day in
hopes of making that extra cash, but for new marketers, and
especially those who are desperate for financial relief now,
the money might not come fast enough.
Learning to market online involves a learning curve that causes
most people to spend a year or more testing the waters before
seeing any significant money for their efforts.
But many successful marketers have become successful just by
"thinking outside the box." They did something different from
what everyone else was doing and it was well-received by their
target market and very profitable.
Such is the case with a young man I spoke to on the phone the
other day. He wasn't really even known in the Internet Marketing
arena until now, yet he just launched a product that's been very
profitable - to the tune of 1,000+ sales and more than $57,000
gross profit at the time of this writing!
This guy didn't jump online and try to make money the same way
everyone else does by selling information products or even
physical products. He actually builds websites that are highly
ranked in the search engines for his local offline business
owners.
But then one day he set his mind to "think outside the box mode"
and created a whole new type of product - a unique way to market
his websites so he can make more sales.
And instead of selling "the same old stuff" as other people
(a.k.a. an ebook explaining how to do what he does), he produced
a marketing kit for Internet Marketers to sell his websites to
offline businesses.
If you think about it, this concept is similar to some large
offline corporations and it works well.
For instance, I can think of several companies right off the top
of my head that provide their representatives with postcards,
party invitations, business cards, and product samples. All the
representatives have to do is hand out or mail their marketing
materials and they get sales.
By thinking outside the box, this relatively unknown marketer
created something other Internet Marketers hadn't seen before
and it's been a huge success!
But, as you can see by the similarity to some offline companies,
he didn't completely reinvent the wheel. He just tweaked it a
little and adapted it to Internet Marketers, and had a whole new
target market to sell to.
Of course, he'll reach his goal of selling more of his top
ranked websites to offline businesses, too... all because of his
ability to "think outside the box."
And in my opinion, his product couldn't have come at a better
time for those in need extra income in this tough economy. The
marketing kit doesn't require any computer skills, marketing
experience, or that infamous Internet Marketing learning curve
either.
You can pick up a free report below for more details on the
marketing kit, but don't miss this lesson - thinking outside
the box may be your ticket to success.
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About the Author:
Denise Hall has been marketing online since 2002 and is now also
working with local offline businesses to ensure they get their
businesses online, where customers are searching for them.
Discover how you too, can earn $400 per sale in this free report:
http://www.marketingsuccessbroker.com/easyofflineriches
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This article may be reprinted in its entirety, with this
resource box intact.
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