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Denise Hall
Publisher/Editor

denise@home-business-on-a-budget.com
http://www.Home-Business-on-a-Budget.com


Home Business on a Budget Newsletter is a bi-weekly publication. My mission is to help you succeed in your home business without spending an arm and a leg. Each issue contains useful tips, information and articles. Good luck in your business ventures!

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Do you have a friend who would like this newsletter? By all means, pass it on please. The more, the merrier, as I always say!





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My 2 Cents Worth - Editor's Chit-Chat



Hi All!

Welcome to another Sunday with yours truly and thanks so much for letting me be a small part of your day. :~) If you're new today, a warm welcome to you. I hope you'll enjoy the issue.

Whoo hoooooo! Not too long ago I told you that I was excited for July to get here, and now it's here. :)

My daughter and son-in-law, and my son, daughter-in-law and two grandaughters are all coming to visit in a few days. This will be the first time all my kids have seen each other in 4 years, and it's the first time my daughter and son-in-law have seen their youngest niece.

We're having a family reunion next Sunday at my house with my brothers and their families, plus some of my cousins and their families. (We're all that's left on this side of the family.)

The week after next is the annual "Alpenfest" in my town, a local festival with Bavarian flavor. There's plenty of stuff to do for kids and adults alike, so we plan to spend some time there, as well as go up to Mackinac City to take the kids to the water park. (Kids? Yea, that's just the excuse MY kids are giving for going... they're really the ones who want to go. LOL)

It's gonna be a riot having all my kids here! They're comedians by nature, and they feed off each other to crack constant jokes, so I plan to be laughing most of the time they're here. :)

Now, if only I could talk them into moving back to Michigan. LOL

My youngest son's band made their first public appearance this past Wednesday night in a battle of the bands. They did really well, although they didn't place in the top three. But that's OK. They had fun.

Next Saturday they're playing at a benefit concert for a young boy with cancer, and since my older kids will be here, they're going to go see the show. It starts too late (10 PM) for my grandaughters to go, so Grandma gets to babysit. :)

After my kids leave to head home a good friend of mine is coming to visit from Germany. I haven't seen her in 17 years, so that'll be great fun, too. We're going to take some day trips around the northern/western Michigan area.

Needless to say, with all this company I won't be working for two weeks, and I won't publish another issue of the newsletter until August 3rd. I promise to post some pictures in it so you can see the whole family.

It's time to let you get on with the rest of the issue.

I'll see you here in August. Until then, be profitable!

Denise




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Feature Article



Why You Aren't Making The Money You Want To On The Internet And What To Do About It!
Copyright © 2006 Quick Turn Marketing International, Ltd.


Many clients come to me with problems...

The most common problem I hear from people is they aren't making the kind of money they want to make with their Internet business. They don't know what the problem is and they want me to help.

I'll tell you what the problem is. Most of these people are what I like to call opportunity seekers. These are people that have too many sites and don't spend any time focusing on ONE business. They may have 20 or 30 websites, with each site only breaking even or making a few hundred dollars every month.

Most opportunity seekers are not making the money they want or achieving their financial goals. Why?

They are making a common mistake. They have too many sites, too many interests. This prevents them from focusing their efforts and creating the six figure income they dream of.

Focus Is The Key To Long-Term Success

If you want to succeed on the Internet, you are much better-off staying focused. That means starting off with one site or idea and perfecting it before moving on to the next Internet adventure. Far too many people have a get rich quick mind-set. In fact, I'd say almost all opportunity seekers have this mind-set.

They jump from one program to another hoping one of them will lead to success.

Opportunity seekers are always the first to jump on the next big moneymaking bandwagon. It may be one thing one month, another the next month.

They may try to concentrate on affiliate marketing then switch dramatically to e-book marketing the next.

Whatever seems to be working for others they jump into with wild abandon, without considering their true talents, abilities and interests.

These people are looking for some easy way to make money. They think they can make money with Google AdSense or just a web page, or even with a multilevel marketing program. This is NOT how an entrepreneur thinks! However, this is exactly how an opportunist thinks.

They always are looking for shortcuts, and then wonder why it isn't working.

It isn't working because you have no focus. You must have focus. You must think like an entrepreneur. Focus is one of the most vital aspects of your success. My advice to these newbies is shut down 29 of your sites and focus on one site, the one that best represents your interests.

Optimize it. Work on refining it. Refine your sales process and your back end on this single site and make it successful BEFORE you move on to the next site.

Yes, I have many sites. But I am Dan Lok. You're not there yet. Perfect your one site. THEN you can think about moving on to other moneymaking ventures.

Horizontal Vs. Vertical Business

Many people have what I call a horizontal business. A horizontal business has many sites in many different niches, like hobby niches.

People who own horizontal businesses have 20 or more separate business ventures. I recommend having a vertical business instead. A vertical business is a business that has depth and focus.

Having a vertical business means if you have a product in a particular niche, like stock trading, focus on selling products related to that and that only. Put all your eggs in one basket and create a funnel effect. This way you'll have one group of customers and you can become a big fish in a small pond.

You'll have all your eggs in one place yes... but you'll become an expert egg layer and watch all your eggs hatch with great success.

Make sense?

What is the problem with a horizontal business? You aren't specialized.

It's almost impossible to make a six-figure income with this kind of business because you don't spend enough time on any ONE business.

When you have a vertical business, you have fine-tuned your business so well competitors have a hard time keeping up with you. People can't compete. You also build a strong client base with satisfied customers.

Think Like An Entrepreneur

So, the biggest problem people have is they are opportunity seekers.

The key is thinking like a true Internet entrepreneur. Don't jump on the trend bandwagon. Don't ask what the shortcuts are. An entrepreneur has a long-term vision. You have to have a one-year, five year and ten year vision. Find out what you want your business to look like in the long-term.

Ask yourself, What do I want to accomplish ultimately? Then decide whether your activities fit with your goals. Stop jumping from one program to another. Focus on one program, one site, and one great idea. This is what you have to do if you want to make six figures. It has nothing to do with your knowledge, skill set experience etc. It has to do more with your focus.

Sit down. Think about it.

Stop jumping from one program to another and stop getting sucked into false moneymaking schemes. Find out what your goals are, what you want to accomplish.

This is a far superior approach. Yes, it takes a lot of energy. But its worth it. In the long-term it's much less tiring than diversifying your business.

Once you are an expert in your industry or niche, THEN you can think about diversifying your business.

------------------------------------------------------

A former college dropout, Dan Lok transformed himself
from a grocery bagger in a local supermarket to a
multi-millionaire. Today, Dan is one of the most
sought-after business mentors on the Web, as well as
a best-selling author. His reputation includes his title
as the World's #1 Website Conversion Expert.
To find out what Dan is up to now, visit him at:
www.WebsiteConversionExpert.com






Grins 'n Giggles



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Hi! John's answering machine is broken. This is his refrigerator. Please speak very slowly, and I'll stick your message to myself with one of these magnets.



I'm sorry but my answering machine is out of order. I am leaving a broken CD player in its place. It can't take messages either. In fact, it can't even play you a nice tune while you wait to not leave a message.



Thank you for calling 217-2962. If you wish to speak to Tim, push 1 on your touch tone phone now. If you wish to speak to Lynn, push 2 on your touch tone phone now. If you have a wrong number, push 3 on your touch tone phone now. All of this button pushing doesn't do anything, but it is a good way to work off anger, and it makes us feel like we have a big time phone system.






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Expert Advice



Each week I'll publish some tips or advice. I'll try to cover every subject I can think of, but if you have any suggestions, please send them to me at the e-mail address listed below.


5 Easy Ways to Maximize Your Traffic From Social Sites

1. Use a social network that's busy. You want to go where there are plenty of people, and where many of them will benefit from your efforts.

2. Make use of the audio and video features most of these sites give you. Add your own video and audio for a unique experience that represents you, and you'll find that you have tons of visitors who will then click thru to your website to find out more about you and your products.

3. Visit your page often (every day is ideal) so that you can keep everything up to date. The more posts you make, the more people will keep track of what you're doing, and the more likely they are to visit your website.

4. Have your photo on there. It's been proven that pages with photos get more traffic and interest than those without photos, and once your social page visitors feel like they know you, they'll likely click thru to your website to see what you have to offer.

5. Customize your page to fit you. Add backgrounds and other fun stuff to show off your personality. Remember these sites are for networking and getting to know others. People want to meet a friendly and fun person so show off your personality, and those who like you will click thru to your website.


Send your suggestions or questions for the experts: mailto:denise@home-business-on-a-budget.com?subject=ExpertAdvice






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Editor's Closing Comments



I hope you've enjoyed today's issue of Home Business on a Budget. I always welcome reader's feedback, comments and suggestions.

Please feel free to e-mail me if you ever have any questions that I can help you with. I am always willing to help in any way I can.

I also accept guest articles for publication. Please send them to the e-mail listed below with "article" in the subject line.


Denise Hall
Publisher/Editor
Contact me:
denise@home-business-on-a-budget.com
Website: http://www.Home-Business-on-a-Budget.com






LEGAL STUFF



I accept no responsibility whatsoever for the content, profitability or legality of any published articles or advertisements contained within Home Business on a Budget Newsletter.

And, although all of the articles have been selected for their content, the publishing of such articles within this newsletter does not constitute a recommendation of the products or services mentioned or advertised within those articles.

Be responsible! Always do your own Due Diligence before responding to any offer.

I respect the privacy of my readers. I will never supply or sell your personal information to any Third Party!






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