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Denise Hall Publisher/Editor denise@home-business-on-a-budget.com http://www.Home-Business-on-a-Budget.com Home Business on a Budget Newsletter is a bi-weekly publication. My mission is to help you succeed in your home business without spending an arm and a leg. Each issue contains useful tips, information and articles. Good luck in your business ventures! Translate this newsletter to another language: http://world.altavista.com/ Do you have a friend who would like this newsletter? By all means, pass it on please. The more, the merrier, as I always say! 
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My 2 Cents Worth - Editor's Chit-Chat
Hi All! Welcome to another Sunday with yours truly and thanks so much for letting me be a small part of your day. :~) If you're new today, a warm welcome to you. I hope you'll enjoy the issue. I'm sooooooo excited! My daughter and son-in-law were home for a visit last week and they surprised me with good news - they're expecting their first child next March! That means I'll be a grandma for the third time. :~) We had a lot of fun while they were here, including holding a small family reunion with my brothers and our cousins. We just had a BBQ at my house, but it was very relaxing and nice to catch up with everyone. In fact, it was so nice we've decided to make it an annual event. And hopefully my oldest son and his family can be here next year. My youngest daughter just moved back home, but now she wants to move out again. I swear it wasn't anything I did. LOL She had been living in Albany, New York with her older sister and brother-in-law for 6 months so she got a taste of being on her own. Now she just wants to get an apartment in our town with a friend instead of being so far away from home. You may remember from the last issue that her car was totaled just before she came home. Luckily, the insurance company of the guy who hit her has taken care of everything and they're paying her a reasonable amount of money for the car. She'll be able to get a new one with no problem. A quick marketing note then I'll let you get on with the rest of the issue. Louis Allport has made an alarming announcement about his products... he's retiring all reprint rights, which means no one will be able to resell them. Is this legal? I don't know, but I'm trying to find out. In the meantime, you can read what Louis said here: Louis Allport Rescinds Resell Licenses I'll see you here in 2 weeks. Until then, be profitable! Denise
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Feature Article
Have You Hugged Your Customers Today? By Denise Hall (c) 2007 No, I don't mean literally hug your customers. :~) What I mean is that customer appreciation is the best way to create customer loyalty. Good customer service is the surest way to success in any business. Let's face it - without customers your business is dead. Repeat customers are the life blood of any business. It's a proven fact that happy customers make repeat purchases and they also tell all their friends, which means more customers. When you're happy or excited about a product or service what is the first thing you do? You tell everyone you know, right? If you have a great experience with the staff at a store or restaurant what do you do? You go back again! But what if you have a bad experience? Do you go back? NO! And that's not the end of it either. You make sure you tell everyone you know you had a hard time and never, NEVER to use that company. Have you ever walked into a store and been totally ignored at the check out? What do you do? You probably walk out without making a purchase. Now how many times have you walked into a store with no intention of making a purchase, but you were greeted by a friendly face and a warm courteous atmosphere, so you ended up walking out with a bag full of goodies? Good customer service will never go out of style. It's so simple but it's also where many businesses fail. Show your customers that you appreciate them. It's the little things that matter, like a friendly voice and prompt courteous service. Going that extra mile to make them feel special. You can create a huge following of loyal customers just by being nice. But don't stop there. The possibilities are endless. Have you ever been to a nice hotel where they leave a chocolate on your pillow? Now that chocolate only cost them a few pennies but it made your experience nicer. It made you remember their hotel above others. Have some customer reward programs. Sales will soar when you tell your customers that they'll get one free after they purchase three or get a free gift with every purchase. Everyone likes presents. Hold 'customer appreciation days' sales and specials. Have an event or throw a party just for customers that you have done business with before. Make them feel special, like they matter, that they are important to you. Then watch your business reap the rewards.
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Grins 'n Giggles
This was taken from a newsletter that I receive each day. Get daily Internet tips, tricks, jokes and information: http://www.resource-a-day.net/member/index.cgi?gifts_n_things2002 An Irish priest is driving down to New York and gets stopped for speeding in Connecticut. The state trooper smells alcohol on the priest's breath and then sees an empty wine bottle on the floor of the car. He says, "Sir, have you been drinking?" "Just water," says the priest. The trooper says, "Then why do I smell wine?" The priest looks at the bottle and says, "Good Lord! He's done it again!"
Expert Advice
Each week I'll publish some tips or advice. I'll try to cover every subject I can think of, but if you have any suggestions, please send them to me at the e-mail address listed below. 3 Ways to Reward Your Customers The formula for success for any business is to get your customers to make repeat purchases. There are a number of factors involved for getting repeat customers: pricing, quality of products and services, excellent customer service, etc. One of the best ways is to reward your customers for their repeat purchases. Here are three effective customer reward programs you could implement: 1. Number Of Purchases This program is based on the number of purchases made by any customer. You could give away a free product or service to any customer that makes ten or more purchases. To make the program more effective you could require a set time period that all ten purchases must be made by. 2. Dollar Amount You can require a certain dollar amount be spent before the customer receives a reward. Tell customers if they spend over $50 in one month at your web site they get a 50% discount on their next purchase. You could also just reward one customer who spends the most every month with a bigger reward like a vacation. 3. Points System Reward customers a point for every dollar they spend. Let's say customers can get a free computer for 300 points. That means customers will spend $300 dollars on your products and services to get enough points to get the free computer. To push slower selling products or services just offer more points per dollar spent for those particular items. The kind of rewards you give should depend on what your business can afford. Cheaper rewards could be gift certificates, coupons or movie passes. Expensive rewards could be jewelry, vacations, bed and breakfast gift certificates, electronics or computer equipment. You may want to invest in a good database program to keep track of your rewards program. I also recommend contacting a legal professional for advice, set-up and the structure of your rewards program. I hope these ideas I've given you help make your business more successful. Send your suggestions or questions for the experts: mailto:denise@home-business-on-a-budget.com?subject=ExpertAdvice
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It's Your Dime - Reader's Feedback
You guys are GREAT! In the last issue I mentioned having to rent an SUV for my daughters and son-in-law to come home. I also told you I was having problems with an infestation of earwigs in my house. (Yuck!) You guys offered me help with both situations and I really appreciate it. Oh, not to mention all the emails I got saying that you're glad my daughter was OK after her car accident. Thanks to all of you. Here's what Tom R. wrote: Come borrow my van Denise. I'll trade you for some advice. Heck I'll go pick them up for some coaching! I live in Michigan, Tom lives in Ohio and my kids were in New York. Tom even wrote me back and said he'd take time off work and go pick them up for me! And Rob S. sent me a solution to get rid of the earwigs other than spraying with pesticides. I'll admit I went with the bug spray, but Rob's advice would have worked, too. Thanks for all your feedback. Your contributions here. E-mail your comments, profiles, or feedback: denise@home-business-on-a-budget.com?subject=Here'sMyDime
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Editor's Closing Comments
I hope you've enjoyed today's issue of Home Business on a Budget. I always welcome reader's feedback, comments and suggestions. Please feel free to e-mail me if you ever have any questions that I can help you with. I am always willing to help in any way I can. I also accept guest articles for publication. Please send them to the e-mail listed below with "article" in the subject line. Denise Hall Publisher/Editor Contact me: denise@home-business-on-a-budget.com Website: http://www.Home-Business-on-a-Budget.com
LEGAL STUFF
I accept no responsibility whatsoever for the content, profitability or legality of any published articles or advertisements contained within Home Business on a Budget Newsletter. And, although all of the articles have been selected for their content, the publishing of such articles within this newsletter does not constitute a recommendation of the products or services mentioned or advertised within those articles. Be responsible! Always do your own Due Diligence before responding to any offer. I respect the privacy of my readers. I will never supply or sell your personal information to any Third Party!
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